state of grace and the value of time for peroni

State of Grace and the value of time for Peroni

The notes from State of Grace by Scott Reinwand of Ignite, (Warner/Chappell), punctuate the suggestive images that Peroni Gran Riserva has chosen for their TV adv campaign, a veritable tale of passion, showcasing the attention to product quality the Italian brewery is renowned for.

The reading key for the clip is time and our music voices and expresses the patient work in the fields, the wait for the summer harvesting, then waiting  fot the barley to turn into 100% italian malt.

Watch the clip on our YouTube channel: